DoggyRade is delighted to announce that YummyRade picked up the Product Innovation Award at the 2021 Pet Industry Federation Awards on Thursday night, at Whittlebury Hall Hotel in England. The best of the pet industry’s companies were in attendance at the awards ceremony, competing across 25 categories on the night.

Cat and dog food can sometimes be boring. Many gravy toppers are high in calories and fat based.

YummyRade is a meal enhancer to improve the taste and palatability of pet food. It provides a flavour boost that both dogs and cats to eat their food. The aromatic chicken smell entices cats and dogs to eat and the water in YummyRade is purified by reverse osmosis to improve the taste and eliminate impurities. It also contains micronutrients and prebiotics to support intestinal health and better overall nutrition.

The product is low in calories and fat, gluten and grain free, hypoallergenic and specifically designed by veterinarians. YummyRade is easy to digest and is compatible with gluten and grain free diets. This can be especially helpful if dogs or cats are on special diets.

This is the third prize that DoggyRade has won for their new range of healthy, nutritional and functional treats and beverages for pets. KittyRade picked up The Cat Food Functional Diet Product of the Year Award at the Pet Innovation Awards in the US and DoggyRade Pro scooped the Pet Care Product Award at the New Product Showcase at the PATS Telford tradeshow in Telford, England.